I started this post some time ago and as I finish it, I am reminded (mostly by others), that I need to pause to look back at how far we’ve come. I’m not very good at that but when I do take a moment I see a business with a growing number of passionate people who together are creating an exceptional collection of high quality, socially responsible, handcrafted apparel and accessories, despite the odds.
Our successes (and failures) over the past year resonate with the recurring theme of problem solving in virtually every aspect of what we do. Thinking out of the box (not recommended for those who aren’t in it for the adventure) is a prerequisite and patience, persistence and creativity in navigating cultures is the only way to get things done.
In fact, recently, while driving down the road in Oaxaca contemplating where and how we were going to source the new plastic we needed for our totes after months of dead ends, it dawned on me while waiting at a traffic light that the truck in front of me was covered in signs advertising recycled plastic. I grabbed a pen and quickly wrote down the phone number on my hand as the light turned green. That evening I called the number, and miraculously, I was connected with someone who knew someone who could help. This is how we roll in Mexico. No amount of Google searches, phone books or even legwork will guarantee success.
We have experienced a rather stunning array of unpleasant surprises in this last year, comprised of tales from which great novels are written. Everything from jealous mistresses to corrupt government officials, plastic cartels to prolonged village fiestas have crossed our path and threatened our existence. Out of necessity we have invented our own manufacturing processes and sometimes even the materials to make our products. But here we are, another year under our belt, stronger, and growing steadily, despite the odds. We continue to learn, sometimes stumbling, occasionally flying, building Abrazo Style, brick by brick.
Looking back, yes, I see we have accomplished a lot but mostly I see the women, growing and learning, gaining greater self-confidence, happiness, and sustainability. That’s what makes all the rest of this crazy adventure worthwhile.
And rounding out this year, I would also like to thank Celina, my erstwhile assistant in Mexico (who has been
with me almost since the beginning), for all of her hard work, dedication and commitment to this venture as she leaves Abrazo for a new direction in her career.
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